While you receive an unlimited number of Snapshot reports, the Buyer and Seller Reports do have a cost involved that has been discounted with your FMLS membership.
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Buyer reports are $10 and Seller reports are $20.
There are two ways you can purchase the upgraded reports:
One Time Purchase
First is by paying the fee for the desired report as you're in the report generation process. After you've found the property address, a window will appear:
Notice along the top of each of the three panels the cost is shown. Selecting either the Buyer or Seller panel and clicking continue will open the "Checkout" window where you can enter your credit card information to make the one time purchase.
MembershipA second way to generate upgraded reports is by participating in a membership program with RealReports. You may notice at the top of the window detailing the three types of reports, there's not only the dollar amount each report costs, but also a number of credits that can be used to purchase the report type.

To choose a subscription level, click on the "Upgrade to Save" button below the three panel selection. A window appears:

Notice that there is a slider bar allowing you to decide how many credits per month per cost you receive from your desired level of participation. You can also choose to pay monthly or annually by using the toggle located above the cost.
To view or manage your subscription at any time, from the Dashboard in RealReports, click on Subscription in the left-hand navigation menu.